Generative Engine Optimization (GEO)
G: common questionsEO
Is GEO different from SEO?
Yes in target, overlapping in method. SEO optimises for a ranked list of links. GEO optimises for inclusion inside a written answer. Clean crawlable pages and schema help both, but GEO adds prompt-level measurement, entity work and off-site source placement that classic SEO usually skips.
How is GEO measured?
With a fixed prompt set. You agree twenty to forty buying prompts, run them weekly across four engines, and record whether the brand appears, in what position, with what sentiment, and which source the engine used. That gives you a share of voice number that moves.
How long does GEO take to show results?
Brand prompts, meaning questions that name you, usually correct inside sixty days. Category prompts, meaning questions that do not name you, typically move between day sixty and day one hundred twenty depending on how much source placement is needed.
Twenty buying prompts, four engines, you against three named competitors. Report in one working day. No call needed.
GEO: See what the engines say about you
Twenty buying prompts, four engines, your brand against three named competitors. Report in one working day.
- 20 buying prompts, your category
- ChatGPT, Gemini, Perplexity, AI Overviews
- You against three named competitors
- Report in one working day, yours to keep